Privacy Policy

Effective Date: 04/01/2025
Last Updated: 12/01/2025

This Sloth Desk Privacy Policy (“Policy”) explains what personal information Sloth Desk LLP (“Sloth Desk”, “we”, “us”, or “our”) collects, how we use that information, how we share it, and the options you have regarding access, correction, deletion, or restriction of your personal information.

1. Who We Are

Sloth Desk LLP is a digital marketing and web development consultancy offering web design, web (and SaaS app) development, technical SEO, content strategy, website optimization, and performance analytics. This Policy applies to visitors of our website (slothdesk.com), clients, and individuals who interact with our services.

2. Information We Collect

We collect information in the following ways:

A. Information You Provide to Us

  • Contact details (name, email, phone number)
  • Business information (company name, website URL, project details)
  • Form submissions (contact forms, inquiry forms, consultation requests)
  • Payment information (processed securely through third-party payment processors)

B. Information We Automatically Collect

When you visit our website, we may collect:

  • IP address
  • Browser type & version
  • Device information (desktop/mobile, OS)
  • Pages visited & actions taken.
  • Referrer URLs
  • Cookies & tracking data

This information is collected through:

  • Google Analytics
  • Cookies (see Cookie Policy)
  • Server logs
  • Marketing tools like Meta Pixel, LinkedIn Insight Tag, and Hotjar

C. Information From Third Parties

We may receive information from:

  • Marketing partners
  • Advertising platforms
  • Referral sources
  • Public databases
  • CRM or sales platforms

3. How We Use Your Information

We use your information to:

  • Provide, maintain, and improve our services.
  • Communicate with you about inquiries, consultations, or ongoing projects.
  • Analyze website performance and user behavior.
  • Personalize your experience on our site.
  • Conduct marketing and advertising (only with your consent, where required)
  • Detect, prevent, and respond to security issues.

4. Legal Bases for Processing (GDPR Requirement)

If you are in the EU/EEA, we process your data under these lawful bases:

  • Performance of a contract
  • Legitimate interests, such as improving our website or marketing
  • Consent, when required (cookies, email marketing)
  • Compliance with legal obligations

5. How We Share Information

We do not sell your personal information. We may share your information with:

  • Service providers (e.g., analytics tools, CRM systems, web hosting)
  • Payment processors
  • Legal authorities, if required by law
  • Business partners, with your permission

All third parties must comply with our strict data protection requirements.

6. International Data Transfers

We may transfer data outside your country (e.g., servers located in the US, EU, or India).
Where required, we rely on:

  • Standard Contractual Clauses (SCCs)
  • Adequacy decisions
  • Verified compliance frameworks

7. Your Rights

Depending on your location, you may have rights to:

  • Access your personal data
  • Request corrections
  • Request deletion
  • Restrict or object to processing
  • Request data portability
  • Opt out of cookies or marketing
  • File a complaint with your local data authority

To exercise any rights, contact: [email protected]

8. Data Retention

We retain your information only as long as needed for:

  • Providing services
  • Legal obligations
  • Business purposes
  • Analytics (anonymized wherever possible)

Data related to inquiries is generally retained for 12–24 months; client records may be kept longer as required.

9. Cookies & Tracking Technologies

We use cookies to:

  • Understand how visitors interact with our website.
  • Improve site performance
  • Deliver relevant marketing
  • Enhance user experience

This is detailed in our Cookie Policy.

10. Security

We implement reasonable administrative, technical, and physical safeguards to protect your information, including:

  • Encryption
  • Access controls
  • Secure hosting
  • Monitoring for suspicious activity

No system is 100% secure, but we take all appropriate measures to minimize risk.

11. Third-Party Links

Our website may link to third-party websites. We are not responsible for their privacy practices. Please review their policies.

12. Children’s Privacy

Our services are not directed to individuals under 16 years old.
We do not knowingly collect data from children.

13. Changes to This Policy

We may update this Privacy Policy from time to time. When updated, the “Effective Date” will change accordingly.

14. Contact Us

If you have any questions about this Privacy Policy or your data rights:

Email: [email protected]
Website: https://slothdesk.com
Business: Sloth Desk LLP